There has been a study conducted by Black Box that stated 88 percent of Singaporeans owned smartphones. Those who are aged 25 to 39 years had the highest levels of smartphone ownership at 92 percent, while people aged 55 and above reached 83 percent for owning these mobile phone Singapore.
Two of the most popular brands of smartphones are Apple Inc. and Samsung. Even though there are other brands competing with these two brands, both Apple and Samsung still have a head to head battle in the market.
Mobile Phones in Singapore Singapore is one of the busiest country in Southeast Asia. More and more of its people have become mobile-savvy.Because of the leading telecom providers, the trend for mobile has been increased. Establishments in the country incorporates Wi-Fi and 3G connection to lure customers. Whether you’re at a coffee shop, malls, and restaurants, you’ll find public network connections available—giving the customers a ready internet access.
The mobile phone brand, iPhone has a 73 percent share—making it as the giant in Singaporean mobile market. However, its greatest competitor Samsung achieved a recent rise in the market and became the world’s number 1 handset maker for Android handsets with 17 percent. Other brands such as Blackberry, Symbian, and Windows Mobile got 8 percent of the market.
Battle between innovations Apple and Samsung are in a neck-and-neck battle with their innovation. The operating system (OS) is different from each other. Apple uses iOS, while Samsung runs with Android application, but both provides a lot of features that consumers can enjoy such as camera, games, functionality, and more.
Design Apple’s smartphones and tablets come in a thin, sleek, and minimalistic design. It is made of aluminium casing that gives a shiny look to the device. The logo is dominant at the back of each device creating a brand recognition to its consumers. Samsung, on the other hand, is created with quite bulky yet simple design. It may look like other mobile phones in the market and gives a less striking appeal for its appearance because it is made with polycarbonate plastic backing.
Display Samsung phones such as Galaxy S3 and S4 have bigger screens compared to Apple’s iPhone 4S and iPhone 5. However, Samsung boasts it high-definition, wider touch screen that is made with OLED. Apple iPhone is created with “retina” that provides a vibrant display.
In terms of sales, Apple iPhones still wins the throne for the best-selling smartphones not just in western countries but also in Asia. However, Samsung isn’t too far behind because of it provides continued development and additional features to the consumers. Let us see in the upcoming years who will still reign as the best mobile phone in Singapore.